SNAP Interactive Finds the Right Match for Greater Control and Lower Costs

June 2016



Today, more than 30 million people use SNAP Interactive’s social media dating applications. SNAP started out managing its servers in-house, but rapid growth prompted the company to lease servers with a hosting provider. Eventually, slow response time on outages plus six-figure monthly costs prompted SNAP to take back control, buying servers and switching to a colocation data center. By 2015, however, high and rising costs prompted SNAP to seek a different data center provider. With TWCBC’s NaviSite, SNAP found its perfect match.

Cutting data center cost and control risks

TWCBC’s NaviSite solution offered SNAP valuable new control and flexibility that wouldn’t be available with leasing or in a less customer-centric colocation environment. Another key advantage is the seamless integration with TWCBC Fiber-based Dedicated Internet Access and other business phone and TV solutions.

The move to TWCBC”s NaviSite colocation has cut SNAP’s data center costs by 50%. In addition, TWCBC’s NaviSite safeguards—including alternate power providers and a PCI-compliant environment—have helped SNAP reduce security and outage risks.

Can insights from SNAP’s partnership with TWCBC enhance your own success?

SNAP Interactive is a TWCBC customer since 2015.

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